Hey, girl!

Do you know why women wear pink or red for Valentine's Day?

Some people say it's because those are the colors of love. Others say it's because those are the colors of passion. And still others say it's because those are the colors of strength and power.

But we know the real reason women wear pink or red for Valentine's Day.

It's because we want to look good and feel confident on one of the most special days of the year!

A Brief History of Valentine's Day

Ah, Valentine's Day. A time to celebrate love and all things romantic. But where did this tradition come from? And why do women wear pink or red on this day?

Well, as with most traditions, there's a bit of history behind it all. Valentine's Day is actually a Christian holiday that celebrates Saint Valentine, who was martyred in the 3rd century. And as for the pink and red thing? That actually has to do with love and passion. 

Back in the day, women would wear pink or red to show their male suitor that they were interested in them. Men, on the other hand, would wear white to show that they were taken. So if you're planning on wearing pink or red this Valentine's Day, now you know the story behind it!

How Wearing Red Became Popular

Ah, Valentine's Day. A day of love, happiness, and, of course, red clothing!

But where did this tradition of wearing red come from? No one really knows for sure, but there are a few popular theories.

The most popular story is that the color red was first worn by women in the 12th century as a sign of defiance against the Church. They believed that the Pope was trying to control their love lives, so they started wearing red to show their opposition.

Another story suggests that women started wearing red to attract attention from men. In this version, red was seen as a powerful and seductive color, and women wanted their admirers to see them from a distance.

Whatever the true story may be, we're happy that women have continued to wear red on Valentine's Day! It's become such an iconic tradition that it would be pretty hard to imagine the holiday without it.

Why Pink Is Now Considered a Symbolic Color on Valentine's Day

Why do women wear pink or red on Valentine's Day? Many people believe it's because these colors are associated with love and passion. And while this may be true, the story behind why these colors have become so symbolic is actually quite interesting.

Back in the early days of Valentine's Day, it was actually considered bad luck for women to wear any other color but red on February 14th. This was because men were allowed to give women only three gifts—red roses, a red heart, or a red velvet box filled with chocolates. If a woman received any other gift, it meant that her man was not serious about her.

In modern times, however, pink has become a popular alternative to red. This is because it's seen as a more feminine color that represents sweetness, delicacy and charm. So if you're looking to avoid any potential bad luck, go ahead and wear something pink on Valentine's Day!

Does What You Wear on Valentine's Day Matter?

The short answer is: it totally depends! Valentine's Day is a day to express love and appreciation to your significant other, so it's up to you how much effort you want to put into dressing for the occasion – whether that means going for a classic pink or red ensemble, like Pink Butterfly Dress $53


You could pair it with a something unexpected like this Distressed Cropped Denim Jacket $29


If you decide to go with the traditional Valentine's Day look, don't forget the accessories! Adding small touches like Pearl Rosebud Drop Earrings and headbands can add an extra level of whimsy to your outfit. 

And if you're looking to make more of a statement, try a patterned two-piece set like The Hillary 2 Piece Cropped Top Sweater Set $53  or some bold red boots like The Bestie Stiletto Boot $63. Ultimately, it's all about wearing what makes you feel confident and beautiful.


Fashionable Ways to Incorporate Pink and Red Into Your Look for Valentine's Day

So you’ve figured out why wearing pink or red on Valentine’s Day is the way to go - now you just need to figure out how to pull it off! Luckily, your trusty online women’s boutique has got you covered. Whether you’re looking for casual outfits or something a bit dressier for a night out, there are plenty of fashionable ways to incorporate pink and red into your look.

 For a fun and flirty look, try pairing a pair of floral jeans like Le Fleur Distressed Denim Jeans $39 with a cozy pink sweater like our Classic Cozy Sweater in pink $23 or layer some statement jewelry in both colors. 


If you want to keep it chic, opt for a monochrome ensemble in either color – think a red mini dress like our Meredith Wrap Dress $62 with some bold gold accessories, like our Thrice the Love Earrings.

For an edgier take on the trend, try styling an all-black outfit like our Petite Shine On 'Em Sequin Micro Mini Dress with bright pink or red booties or ad a statement bag in either hue. Whatever look you choose, we promise it will be sure to make Cupid smile!


Accessories That Help Make You Feel Special on Valentine's Day

Alright ladies, now that you understand the history behind why women wear pink or red on Valentine's Day, let's talk accessories! After all, there's nothing quite like adding a few special items to your outfit to make you feel extra special. Whether it's a bold statement necklace or a flirty pair of earrings, rocking some Valentine's Day accessorizing is always a great way to top off your look.


And if you're really looking to make a statement on Valentine's Day, why not go all out with some eye-catching shoes? A bold pair of red stilettos like our Bow To Me Stiletto $59 can take any look up a notch—making you feel like the belle of the ball and sure to turn heads!



Yes, there is a story behind why women wear pink or red on Valentine's Day - and no, it's not because men find those colors more attractive. In fact, the history of why women wear pink or red on Valentine's Day is actually a little bit murky.


Some people say that women began wearing pink and red on Valentine's Day in the Victorian era, as a way of appealing to men and showing that they were interested in love and romance. Others say that women began wearing pink and red on Valentine's Day in the 1920s, as a way of signaling that they were available for romance.


At any rate, nowadays, it's pretty much tradition for women to wear pink or red on Valentine's Day - and there's no harm in following the tradition! So why not dress to impress this Valentine's Day and show your love and appreciation for the people in your life?

Shawn Reaves
Etiquetados: valentine's day